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	<title>Motivational Speaker Kevin Kelly &#124; Blog &#124; Latest Updates &#187; media</title>
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	<link>http://www.kevinkellyunlimited.com/blog</link>
	<description>Motivational Speaker &#124; Keynote Speaker &#124; Best International Speaker &#124; Kevin Kelly Blog</description>
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		<title>2011 &#8211; the year for talent to thrive</title>
		<link>http://www.kevinkellyunlimited.com/blog/2011-the-year-for-talent-to-thrive/</link>
		<comments>http://www.kevinkellyunlimited.com/blog/2011-the-year-for-talent-to-thrive/#comments</comments>
		<pubDate>Tue, 04 Jan 2011 14:37:00 +0000</pubDate>
		<dc:creator>Kevin Kelly</dc:creator>
				<category><![CDATA[Kevin's Insights]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[Kevin Kelly]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[motivational speaker]]></category>

		<guid isPermaLink="false">http://www.kevinkellyunlimited.com/blog/?p=350</guid>
		<description><![CDATA[Happy New Year! Before I explore six key questions you must address about your NYR’s, an important thought - The past is behind you – you can learn from it, but it is not wise to live in it. All &#8230; <a href="http://www.kevinkellyunlimited.com/blog/2011-the-year-for-talent-to-thrive/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Happy New Year!<br />
Before I explore six key questions you must address about your NYR’s, an important thought -<br />
The past is behind you – you can learn from it, but it is not wise to  live in it. All we have is NOW  – we can choose right now to pursue our  passion, to  follow our dreams if we so choose.</p>
<p>I believe passionately that talent will always find a way – in a  world “made small” by the Internet; we can showcase this talent to the  world at minimal cost, and open the doors to a magical adventure.</p>
<p>Make this choice today!</p>
<p>Six questions to ponder when you dare to dream:</p>
<p>1. Are they specific? My first big goal was to write a Best Selling  book. The first step towards achieving this was to write on an A4 Page –    “I am a Best Selling Author.” Note – this is written in the brain’s  language – Positive, Present tense and Personal.</p>
<p>2. Have you set a deadline? Every dream must have a deadline, or you  could end up in the “gonna-doer” category. In the context of writing a  Best Seller; I wrote “Manuscript finished by May 25th” on another A4  Sheet.</p>
<p>3. Have you enough reasons to achieve your dream? Remember the more reasons, the more motivated.</p>
<p>4. Are those reasons a reflection of your values and interests? Goals  must be a reflection of values and interests if you really want to be  motivated. Ask yourself the following question to cross check – “If you  had 48 hours to live;  would you take timeout for your goals?” This is  the ultimate test of the passion underpinning your dream.</p>
<p>5. Are your goals a reflection of your dreams or motivated by the  “Jones!” Try this challenge – I am going to offer you two deals (i) a  new job that carries a €50,000 salary – all of your colleagues are  earning €25,000 or (ii) a new job that carries a €100,000 salary – all  of your colleagues are earning €250,000. Which deal would you accept –  you can assume all other factors are equal?</p>
<p>Note – would it surprise you to hear that most people consider their  response to question five – and a healthy minority select the first  option?</p>
<p>6. Are you willing to cross the longest bridge in the world – the one from inaction to action; and take your first step?<br />
Remember Action precedes excellence – take the first step NOW!</p>
<p>May your year be filled with magic and adventure.</p>
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		<title>When will the media learn?</title>
		<link>http://www.kevinkellyunlimited.com/blog/when-will-the-media-learn/</link>
		<comments>http://www.kevinkellyunlimited.com/blog/when-will-the-media-learn/#comments</comments>
		<pubDate>Tue, 19 Oct 2010 14:06:41 +0000</pubDate>
		<dc:creator>Kevin Kelly</dc:creator>
				<category><![CDATA[Kevin's Insights]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[Kevin Kelly]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[motivational speaker]]></category>

		<guid isPermaLink="false">http://www.kevinkellyunlimited.com/blog/?p=326</guid>
		<description><![CDATA[&#8220;Double the pain on way&#8230;..four draconian budgets&#8230;.savage cutbacks&#8230;&#8221; &#8211; just a few nuggets from a Daily newspaper. These headlines and the past few years of non stop doom and gloom coming from our papers, radio and tv have brainwashed our &#8230; <a href="http://www.kevinkellyunlimited.com/blog/when-will-the-media-learn/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>&#8220;Double the pain on way&#8230;..four draconian budgets&#8230;.savage cutbacks&#8230;&#8221; &#8211; just a few nuggets from a Daily newspaper.</p>
<p>These headlines and the past few years of non stop doom and gloom coming from our papers, radio and tv have brainwashed our people to believe we are in dire straits.</p>
<p>Many of us know people who are very well off and have now decided to &#8220;close up shop&#8221; curtail all spending because armageddon is on the way&#8230;apparently!</p>
<p>Business colleagues of mine tell me that people have stopped spending due to their concern over a potential death &#8220;by a thousand cuts.&#8221;</p>
<p>A few interesting statistics:</p>
<p>There are aproximately two and a half million in the tax net.<br />
Lets put the bank bailout at 50bn euro &#8211; that works out at approx 20,000 euro per taxpayer.<br />
As this debt tends to be rolled on, the important figure to focus on is the interest on servicing this debt say approx 5%.<br />
This amounts to 1000 per taxpayer or 20 a week.</p>
<p>Is this the media&#8217;s version of end game?</p>
<p>If this figure was put on the front page of all the papers would this elicit the current response?</p>
<p>In an era where there is a vacuum in political and spiritual leadership, we need the media to fill this vacuum with balanced views &#8211; maybe even a slant towards positivity &#8211; not being misguided agents of doom and gloom.</p>
<p>Note: I am not or don&#8217;t ever want to be an economist!</p>
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		<title>Package that experience</title>
		<link>http://www.kevinkellyunlimited.com/blog/package-that-experience/</link>
		<comments>http://www.kevinkellyunlimited.com/blog/package-that-experience/#comments</comments>
		<pubDate>Wed, 01 Sep 2010 11:13:55 +0000</pubDate>
		<dc:creator>Kevin Kelly</dc:creator>
				<category><![CDATA[Kevin's Insights]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[motivational speaker]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://www.kevinkellyunlimited.com/blog/?p=320</guid>
		<description><![CDATA[&#8220;Experience is the brand.&#8221; C.K. Prahalad To stand out from the crowd and catch (and hold) your customer&#8217;s over-stimulated attention you have to attach a memorable experience to your product or service. Adidas stores provide running tracks where people can &#8230; <a href="http://www.kevinkellyunlimited.com/blog/package-that-experience/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>&#8220;Experience is the brand.&#8221; C.K. Prahalad<br />
To stand out from the crowd and catch (and hold) your customer&#8217;s over-stimulated attention you have to attach a memorable experience to your product or service.<br />
Adidas stores provide running tracks where people can have a real experience of the shoes before buying them. Their 3000 sq ft signature store in Beijing pushes the brand boundaries and is the first to pioneer fully integrated sports and lifestyle solutions via experiential options like different virtual features centred around the core skills which will help upskill customers in their favourite disciplines,. The store also features a wide menu of services targeted at providing an holistic platform for sports and sport lifestyle such as professional running clinics, in-house fitness coaches, style advisors etc.<br />
Being comparable to the rest doesn&#8217;t register in the customer&#8217;s memory in today&#8217;s busy, noisy and demanding world.<br />
As a motivational speaker my own training style acknowledges the fact that we are living in an Attention Deficit Society and that the average listening span is approximately 15 minutes. So, in any presentation that lasts for 60 minutes I will engage the audience in various exercises at least 4 times. I would also ensure that everyone was getting the full experience by using different styles of presentation: visual, auditory and kinaesthetic.<br />
Remember people buy into and remember emotion, but are rarely moved by cold facts.</p>
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		<title>March madness!</title>
		<link>http://www.kevinkellyunlimited.com/blog/march-madness/</link>
		<comments>http://www.kevinkellyunlimited.com/blog/march-madness/#comments</comments>
		<pubDate>Tue, 13 Apr 2010 08:19:22 +0000</pubDate>
		<dc:creator>Kevin Kelly</dc:creator>
				<category><![CDATA[Kevin's Insights]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[Far East]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[motivational speaker]]></category>

		<guid isPermaLink="false">http://www.kevinkellyunlimited.com/blog/2010/march-madness/</guid>
		<description><![CDATA[Just after a hectic March that saw me keynote in three venues &#8211; Hong Kong for KPMG, Korea for MDRT and Macau for PMG. A superb experience that reaffirmed in me the strong belief that at our core, though we &#8230; <a href="http://www.kevinkellyunlimited.com/blog/march-madness/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Just after a hectic March that saw me keynote in three venues &#8211; Hong Kong for KPMG, Korea for MDRT and Macau for PMG.<br />
A superb experience that reaffirmed in me the strong belief that at our core, though we may have 10BN brain cells; we are indeed very predictable.<br />
Furthermore, the key prerequisite for success as a motivational speaker is congruence ie that you truly live your philosophies and this is apparent from your presence and energy.<br />
On other fronts, though most commentators would agree that getting that job is a challenge thus you have to make a monumental effort to get in the door; I received a batch of CV&#8217;s for review from a client to find that not one of the applicants had gone further than sending a generic cover letter for the job and indeed none of them had contacted the office for further information about the post before formulating their communications strategy! I find this simply incredible &#8211; however it represents a great opportunity for any of my site visitors or their contacts.<br />
Tailor your cover letter to the job and already you are in the first group for consideration.<br />
Of course companies are also fighting hard for market share &#8211; well not all! I could fill the page with more examples of poor customer service since we last spoke including the person who left me waiting three days to come back to me about a significant contract!<br />
It has taught me the value of the advice shared with me twenty years ago &#8211; &#8221; Never Assume because it makes an ASS of U and ME!&#8221;<br />
And finally I am starting to wonder is the key qualification for becoming a journalist &#8211; the ability to moan or maybe the ability to renounce positive action! When you consider the fact that there is an absence of political and spiritual  leadership at the moment, I believe it is incumbent on the media to raise their game and project some light &#8211; not of the fluffy variety &#8211; constructive advice on what we can do to transcend current circumstances.</p>
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		<title>Non Profit Unemployment Initiative &#8211; Lessons learned</title>
		<link>http://www.kevinkellyunlimited.com/blog/non-profit-unemployment-initiative-lessons-learned/</link>
		<comments>http://www.kevinkellyunlimited.com/blog/non-profit-unemployment-initiative-lessons-learned/#comments</comments>
		<pubDate>Fri, 19 Jun 2009 10:47:57 +0000</pubDate>
		<dc:creator>Kevin Kelly</dc:creator>
				<category><![CDATA[Kevin's Insights]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[motivation]]></category>
		<category><![CDATA[Unemployed]]></category>
		<category><![CDATA[unemployment strategy]]></category>

		<guid isPermaLink="false">http://www.kevinkellyunlimited.com/blog/2009/non-profit-unemployment-initiative-lessons-learned/</guid>
		<description><![CDATA[Based on my non profit unemployment initiative experience around the country, I believe that three areas need addressing in the context of bringing the country to the next level. 1. Attitude shift amongst some of the unemployed. Unfortunately, I believe &#8230; <a href="http://www.kevinkellyunlimited.com/blog/non-profit-unemployment-initiative-lessons-learned/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Based on my non profit unemployment initiative experience around the country, I believe that three areas need addressing in the context of bringing the country to the next level.</p>
<p>1.	Attitude shift amongst some of the unemployed. Unfortunately, I believe that there are too many people out there waiting for the apple to fall off the tree. The reality is that the paradigm has shifted from â€œinstant gratificationâ€ to â€œongoing graft;â€ if a person wants to find their dream job. Note â€œdream job/industryâ€ â€“ at this moment it is equally as difficult to find any job, as it is to find a post in your chosen discipline. The unemployed need to work smarter in addition to harder. Target your industry of choice and build a compelling case that this is your area of bliss embracing Web 2.0, to prove beyond all reason doubt that you really want that job.<br />
2.	The media needs to up it&#8217;s game in the context of providing itâ€™s audience with balanced coverage of the days events. Currently the proliferation of doom and gloom is strangling creativity, enthusiasm and vision and making the dark hole even deeper. Many journalists told me off the record that â€œpositivity and how toâ€ werenâ€™t exactly the most compelling news pieces. This was reflected in the absence of coverage with the exception of one show on the National Airwaves and papers. To reiterate, the media need to realise that peopleâ€™s minds work similar to computers â€“ Garbage in, Garbage out.</p>
<p>How can you expect an enthusiastic, visionary, creative population if all they are being feed with is doom and gloom, which unfortunately is then being recycled within their daily conversations. You dont have to be a <a href="http://www.kevinkellyunlimited.com">motivational speaker</a> to have worked that one out.<br />
3.	Greater cohesion amongst all the agencies and social entrepreneurs who are trying to make a difference.</p>
<p>The experience was very rewarding on a personal level. Considering that the average course rating was 9/10 from course attendees, it obviously gave real value to our target audience.<br />
One piece of feedback will always stay with me: â€œIt was the first time since I became unemployed that I didnâ€™t feel invisible.â€<br />
As a m<a href="http://www.kevinkellyunlimited.com">otivational speaker</a>, it is that type of feedback on its own that makes the journey worthwhile.</p>
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