Tag Archives: customer service

Package that experience

“Experience is the brand.” C.K. Prahalad To stand out from the crowd and catch (and hold) your customer’s over-stimulated attention you have to attach a memorable experience to your product or service. Adidas stores provide running tracks where people can … Continue reading

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People and Patterns!

It has been a rather intriguing few days! Just spoke to a politician who bemoaned the fact that a colleague of his couldn’t talk about anything except himself. I have been in his company many times in the past – … Continue reading

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March madness!

Just after a hectic March that saw me keynote in three venues – Hong Kong for KPMG, Korea for MDRT and Macau for PMG. A superb experience that reaffirmed in me the strong belief that at our core, though we … Continue reading

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From the brilliant to the ridiculous!

To gain that competitive edge you need to be able to make customers experience memorable for all the right reasons of course. Last week, I keynoted at an event in New York in the Hotel Jumeriah. When I was booking … Continue reading

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Customer Service review 2009

“Never Assume because it makes an ass of u and me,” some advice given to me as I started my working life over two decades ago. Well in the context of customer service standards in 2009, as experienced in my … Continue reading

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Sales basics!

Some stories are worth sharing! Most visitors to the site will know that I am a very passionate Liverpool Fan. So you can imagine my reaction when the question below was posed to me recently by a Cable sales person. … Continue reading

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