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Monthly Archives: September 2010
A letter to our Taoiseach
I guess the Leno video was the final straw most definitely a call for action. The current crisis that has engulfed our very talented nation requires strong leadership. Though it may require you to move outside your comfort zone, ongoing … Continue reading
Ireland’s Competitive Advantage?
The question is what is Ireland’s competitive advantage? Without doubt, it is our people – more specifically the friendliness of our people. If you ask anyone around the world what comes to mind when they thing of Ireland, the answers … Continue reading
Package that experience
“Experience is the brand.” C.K. Prahalad To stand out from the crowd and catch (and hold) your customer’s over-stimulated attention you have to attach a memorable experience to your product or service. Adidas stores provide running tracks where people can … Continue reading
Posted in Kevin's Insights
Tagged customer service, media, motivational speaker, sales
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