« Rapport - my way! | Home | Best practice »
Just returned from Stuttgart where I attended the Ireland - Germany game.
What a fantastic atmosphere, especially up to the final whistle! No doubt about it, if one could bottle the positive energy, the excitement, the energy in the stadium, you would have one very marketable product. The hairs were standing on the back of my neck as The Green Army proudly sang the National Anthem.
As a "very committed" Liverpool supporter, I was amused by the following statistics highlighted by recent research by Philips who surveyed 4,500 supporters during the World Cup:
30% of Argentinians thought about the World Cup "every waking moment!"
Meanwhile 12% of English fans said they would exchange their partner for tickets to the final. (Scientific sampling??!!)
At the airport on the way home, in a rush for the plane, I was confronted by three sales people marketing a new credit card. I was perplexed - did their company's strategist ever consider the promotional value of "location, location, location!"
Meanwhile behind me at the coffee shop one lady was explaining out loud to her friends how she couldn't look at herself in the mirror in the morning under any circumstances.
And finally on the car journey back to base, a strong advocate of my work within schools described her first meeting with me in the following fashion - "It was like a scene from Fatal Attraction. All I could think of was whatever this guy is on, I want some of it!"
And all I could think of was......"boiled rabbit!!"
Posted by Kevin Kelly at
September 6, 2006 07:51 PM